| |
| |
|
Mahavir Information |
| ||||||||
|
Internet Tip of the Week: Seven Rules of Email
Now there is no law that says you have to follow these rules, but if you are in business on the Web, you should definitely pay attention. Rule #1 - Turn off your CAPS LOCK - Some people seem to feel that if they write their E-mail in ALL CAPS it will be more effective. Quite the opposite is the case. CAPS should be used only for emphasis. Many people consider the use of ALL CAPS as being the equivalent of shouting and do take offense at it. Rule #2 - Never send multiple E-mails without using Blind Carbon Copies (BCC). If every E-mail address you sent it to is displayed, you are making the spammers job a lot easier when they harvest addresses. But you have to address it to someone, even if using BCC, so remember, there are a lot of "kooks" in this world who will persecute anyone they can identify. When using BCC, never send the note to someone on your mailing list. If you have a second ID use that, or send the note to yourself with copies to everyone on your list. That way, if someone decides to "vent" it will come back to you and not someone on your list. It also gives you a permanent record of the E-mails you sent to your mailing list. If you don't have a second ID#, you can get one easily at Juno, Hotmail, etc. Rule #3 - Are you sure your E-mail was actually sent to your mailing list? One easy way to be sure it was, is to include your E-mail address in your file of names you send it to. A good method is to include your address at the very end of the list. If you get your copy, you can be sure everyone else did as well. Rule #4 - Don't Bore Them to Death - Advertising by E-mail is a cheap and effective way to get your message out to people, and most people don't mind getting an E-mail if it is short and to the point, but don't spam and send to people you don't already have a relationship with. Also, don't try to sell them your product or services with your first mailing. Try to pique their curiosity instead and have them either reply to your E-mail or visit your Web Site. Rule #5 - Honor Removes - if someone asks to be removed from your mailing list, do it immediately and send them a courtesy note advising them it has been done. Keeping people on your mailing list that don't want to receive your information is not only bad form, but can cost you your ISP if a complaint is lodged against you. And NEVER forge headers so they can't respond to you by E-mail. This is the favorite trick of the scamsters who don't want you to respond to their E-mail, and give you a number to call or a form to fill out instead. Rule #6 - Be sure that you are not sending the same person multiple E-mails. This is a definite sign of spam and most people will simply delete them. Rule #7 - I still get E-mails with no text and the message they wish me to read is an attachment to the E-mail. It is immediately deleted as it could very well contain a virus - even from someone you know. Some ISP's have a top limit to the amount of text they will display, and anything larger is automatically converted to an attachment. Many people will not go through this exercise, so you should ensure that your E-mail message can be read by all the people it is sent to, without them having to open an attachment. Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday. Wednesday. and Friday. Instructions on how to place an ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm.
MORE RESOURCES:
Acne - Google News |
|
|
|
RELATED ARTICLES
Are You Backing Up Your BIGGEST Asset? Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire e-zine subscriber list. One of the Best Ways to Cultivate New Business and Save Hours of Time is to Use an Autoresponder An autoresponder gives you the ability to send messages effortlessly for months on end. So if you captured an email address six months ago, your autoresponder can repeatedly contact that person to offer your product or service. The Lazy Mans Way To Building a Massive List In Minimum Time As you read every word of this article, you'll be stunned by how quickly and easily you can build a massive list of opt- in subscribers without spending a fortune. (The idea is to make money, not spend money. People Accusing You of Sending sp*am? Five Email Marketer Must Know Tips People tend to forget their subscriptions. Sometimes they don't even know why they subscribed to your newsletter. How Opt-in Email Marketing Helps You In Your Online Business The consumer of today is increasingly bombarded by marketing messages from various media channels. For those that tire of the constant onslaught of ads, they have the option to "opt-out". 8 Tips to Increase Response in Email Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email:1. Ten Tips for Email Marketers Here are the ten most important tips to ensure you're able to get the maximum return on your investment in permission-based email marketing.1. The Importance of Building a List Out of all the possible approaches to affiliate marketing, lead capture and list building represents the smartest and most effective option.Why?A lost visitor is a lost sale. Reports of My Death Have Been Greatly Exaggerated -- Email Marketing Recently, there has been a lot written about email and its (impending) death. From what you read on forum boards and in newsletters from well-known internet marketers, email marketing is dead. Choose Your Email Marketing Software Wisely Successful online business can't be led without email marketing. Many people know that it is very important to have a web site but having a web site is only one step in creating successful online presence. Email Marketing Kung Fu Have you ever heard email described as, "the killer Internet Application?" Do you understand why email is the killer app for your business on the Internet, or how to make it that way if it isn't now?In my spare time, I teach WingTsun(TM) Kung Fu. I learned Internet marketing by marketing my martial arts schools and classes online. Lesson #5: Four Easy Ways to Kill Your Business Using Your Autoresponder... And How to Avoid Them The importance of building an opt-in list over spamming (a.k. My Emails Are Not Being Delivered. Black Lists and White Lists Explained. Over 40% of all emails within your marketing campaign are not being delivered. You may not even be aware of this, as many ISPs will not send back a bounce message. Do You Ponder the Automatic Responder? * The Automatic Responder is generally referred to as an Autoresponder.What is an Autoresponder?Autoresponder - An automated system that sends out a prewritten email to a person who has requested information. Hot List-Building Tips Here are some hot list-building tips for you to grow your list and your business.1. Who Is Your Real Competition? If you design kitchens, is another kitchen designer your competition? Most likely not. And the sooner you can position and modify your marketing strategy against your real competition, the sooner you will start to see more business come through the door. Your Money Is Still In Your List - Build It! You are a home business entrepreneur. You have just built a fantastic website, acquired a host of good products but your advertising budget is small. An Aspirin or an Autoresponder! Tired of silly old email enquiries? Say hello to autoresponders!If there's one thing that drives us all crazy, it's not having enough hours in the day. You need hours to work out your internet marketing, your sales, your budgets, follow up on invoices and god knows what else. How To Use Email Autoresponders to Boost Customer Loyalty Your e-commerce website relies on its customers to become returning customers in order to develop a successful business. The question you might be wondering, however, is how to make your customers become loyal to you and return. 10 Tips for Effective Email Sales Letters 1. Write Your Objective - Before you write your sales letter, write down your marketing objective.
|
|||||||||||||||||
| Home | Site Map Copy Right 2006 Mahavir.com |
| NISL | Herbal Acne Solutions | Promotion Factory | Web Design | Online University Degree | College & University | GtpInfo | VPayU |
